Title Brekky Central: Behind the Smiles of Australian Breakfast Television
Binding Glossy Pictorial Soft Cover
Book Condition Very Good
Edition 1st Edition
Publisher Australia Melbourne University Publishing 2014
0522867189 / 9780522867183
Seller ID 055632
219 pages including colour illustrations. A tell-all memoir of the man who changed the face of breakfast television in Australia. Between Sunrise and The Morning Show, he oversaw 30 hours of network television a week. Along the way, he turned a daggy finance nerd and a suburban mum into household names and even helped propel Kevin Rudd into The Lodge. Now, for the first time, he reveals the inner working of the Sunrise family in an inside account of what some believe is the most competitive slot on television. From bruised egos to high profile scandals, find out what really happens behind the perky smiles. Adam Boland grew up wanting to work in television. By the tender age of 23 he was working at Channel Seven as executive producer of the pre-Olympics program. Three years later Adam was given control of the morning program, Sunrise, and Australian breakfast TV changed forever. Sunrise quickly became the country's top-rating breakfast show, turning its hosts, Mel and Kochie, into household names and helping two little-known MPs, Kevin Rudd and Joe Hockey hit the big time in politics. Adam rewrote many of the rules of morning television with his coverage of the Beaconsfield mining tragedy and the introduction of live studio performances.